How Pharma Can Navigate the Shifting Sands of Oncology Treatments
https://www.bcg.com/publications/2021/navigating-evolving-oncology-treatment-landscape
Jun 29, 2021 · A Fast-Changing Marketplace. Even on the surface, the business of cancer treatment has changed radically in less than a decade. In 2013, pharma oncology revenues totaled about $65 billion, and one company (Roche) dominated, with a handful of mega blockbuster drugs and a 40% market share.
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